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The Scotch
Malt Whisky Society is launching a new
£45 per month subscription service which
offers subscribers 3 X 50ml bottles of
the Society's cask strength whisky each
month, monthly society membership and
access to purchase from their range of
full size bottles, alternatively you
could take out a annual membership for
£85 for the year.
The Scotch Malt
Whisky Society (SMWS), renowned for its
independent bottlings of exclusive cask
strength single malt whiskies, is
unveiling Drop & Dram—a fresh monthly
whisky subscription service.
Geared towards UK whisky enthusiasts
seeking new flavours, Drop & Dram
invites aficionados to elevate their
whisky journey. This announcement
coincides with the Society's 40th
anniversary. Founded in Edinburgh by
friends in 1983, the Society has
burgeoned into the world's largest
whisky club, boasting approximately 30
branches globally, from China,
Australia, to the USA, and boasting
nearly 40,000 members.
For £45 monthly, Drop & Dram subscribers
will receive a pack comprising three
meticulously selected limited edition
50ml bottles of the Society's cask
strength single malt whisky.
Accompanying detailed tasting notes for
each bottle enable an exploration into
the nuanced character of each whisky.
Additionally, exclusive videos featuring
the Society’s ambassadors will offer
further insights into the tales and
flavours behind the featured whiskies.
What distinguishes the Drop & Dram
subscription is the monthly membership
to the SMWS, granting access to purchase
full-sized 70cl bottles of preferred
whiskies. Subscribers can also partake
in Society venues and exclusive events
and tastings.
Each month's pack will spotlight a
unique theme, with a limited quantity
available. The inaugural Drop & Dram
pack will immerse subscribers in the
realm of first-fill casks—previously
utilised for Bourbon or sherry and now
filled with whisky for the first time.
True to the Society's tradition, the
whiskies sport playful and evocative
names inspired by their flavours:
Shrimps in the sauna; Tweed-clad picnic
hamper; and All the fun of the flicks.
Speaking about the launch of Drop &
Dram, Julie Roberts, Brand Innovation
Manager, said, "We're thrilled to
introduce Drop & Dram to whisky
enthusiasts across the UK. This
subscription service is a gateway to the
world of SMWS, offering an unparalleled
whisky adventure for those who are as
passionate about exploring whisky
flavours as we are.
"With each carefully curated Drop & Dram
pack, subscribers will embark on a
journey of discovery, uncovering the
remarkable stories and flavours that our
unique single cask single malt whiskies
have to offer. Beyond the whisky, they
will also become members of the Society
and join a like-minded community that
shares their passion for whisky
discovery and exploration."
Drop & Dram subscriptions go on sale on
the 29th November. With Christmas only a
few weeks away from the launch I would
expect demand to be high so dont hang
around if you are interested as The SMWS
tells me that their will only be a
limited number of packs available each
month, the Society has launched a
sign-up for priority access on their
site
www.smws.com/introducing-drop-and-dram/
alternatively why not consider a SMWS
membership, which currently £85 for a
year, more details here
www.smws.com/whisky-club-membership
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