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Liquid
Academy Live are bringing their creative
expertise and drinks innovations to
ScotHot 2017 at the SECC Glasgow.
I thought some of you may find this of
interest, Liquid Academy Live has
announced they are bringing their
creative expertise and drinks
innovations to ScotHot 2017, bigger and
better than ever before, for the second
year running.
The hospitality academy will host the
Liquid Academy Live Theatre at
Scotland’s leading trade event for food,
drink, hospitality and tourism
industries on March 15th - 16th 2017 at
the SECC Glasgow.
A range of speakers and drink-related
sessions will take place on the stage,
offering tips, tricks and expertise for
visitors to take back to use in their
own businesses. From exploring
innovation with ‘Simple Serve
Sophistication’ that looks at new and
unusual ingredients entering the soft
drinks market; to ‘From Grain to Cask’
celebrating traditional spirits with a
cask strength whisky tasting.
Scott Gemmell, Managing Director of
Liquid Academy Live, said:
"The Age of the holistic Food and Drinks
Show is back again! 2017’s program is
very ambitious and our line up of
speakers will be some of the finest we
have had to date. The talks are designed
to inspire and inform guests to
challenge the current status quo with
their drinks offering, and help breathe
life in to their guests drinking
experience. This year will include:
Aroma Recognition training; Gin & Wine
Tasting; Beer modules to category led
cocktail innovation sessions from some
of the finest bartenders and brands from
across Scotland and beyond. The finale
will involve a Drinks Industry Question
Time debate in collaboration with SLTN &
The SLTA, which will serve to open up
the audience and the panels expertise to
some of the big challenges the trade has
been facing after a turbulent few years
politically. There will be something
there for everyone!"
The first school of hospitality of its
kind in Scotland, Liquid Academy’s
mission is to drive innovation and train
Scotland’s next generation of front of
house floor service professionals and
drinks experts to the highest standard
of excellence within the hospitality
industry.
Toby Wand, Managing Director of Fresh
Montgomery, said:
“We are thrilled to be once again
hosting the LA Group at ScotHot 2017.
Their jam-packed programme is designed
to inspire. From smell, to taste, to
visuals, the stage serves up a cocktail
of hint and tips, helping businesses
refine and develop their drinks
offering.
We aim to deliver bigger and better
sessions to our visitors each year,
specifically driving innovation in these
industries, and this stage does just
that.”
Expected to welcome over 8,000 visitors
next year, ScotHot brings together
suppliers of food and drink; catering
equipment; décor and design; tableware
and technology products with chefs and
buyers from hotels, restaurants, bars,
catering outlets and tourism
destinations.
ScotHot runs every two years and now
takes place as part of the Scottish
Tourism Week’s ‘Signature Events’
programme. This includes the Scottish
Tourism Industry Conference; Scottish
Tourism Week Dinner with a Difference
and the ‘Oscars’ of the Scottish tourism
industry, the Scottish Thistle Awards.
By the way, am I the only one who
thought when they saw the picture above
that this article may be about people
who have had a few too many drams and
manage to get hold of a microphone and
attempt to do some karaoke?
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