Whisky Focus - Johnnie Walker Blue Label Cities Collection Dubai Edition

Johnnie Walker Blue Label Cities Collection Dubai Edition


24th February 2015
Johnnie Walker Blue Label honours famous city landscapes of the world with limited edition design, starting with the city of Dubai.

Following on from the popularity of the 2013 Johnnie Walker Blue Label Skyline Collection range such as the Johnnie Walker Blue Label London Skyline Limited Edition, Diageo Global Travel Middle East has today announced a partnership with internationally renowned artist, Jeff Nishinaka, to release a new series of limited edition design travel exclusives for 2015 featuring handcrafted designs of some of the world’s most famous cityscapes – the Johnnie Walker Blue Label Cities Collection.

Each edition is engraved with a Jeff Nishinaka handcrafted design, bringing to life the cityscapes of some of the world’s most iconic travel destinations.

The first edition in the collection is the Johnnie Walker Blue Label Cities Collection, Dubai Edition. Dubai is a city of firsts, a global icon and a luxury travel destination - and the perfect skyline to form the first of the Johnnie Walker Blue Label Cities Collection.

The design for each edition has been brought to life by internationally renowned paper sculptor Jeff Nishinaka. His meticulously handcrafted sculpture was inspired by the unique character of the city and mirrors the rare craftsmanship that lies at the heart of Johnnie Walker Blue Label.

Jeff’s art is brought to life on each individual bottle, as you can see from the image of the bottle each of the limited edition bottles of the Johnnie Walker Blue Label Cities Collection Dubai edition features the iconic Burj Khalifa (Khalifa Tower) the tallest artificial structure in the world and Burj Al Arab (Tower of the Arabs) which is a luxury hotel located in Dubai, often called "The world's only 7 star luxury Hotel" and is the third tallest hotel in the world.

Peter Fairbrother, Global Marketing Director of Diageo Global Travel and Middle East, said: "With the increase in international travel the world has become a much smaller place and we get many more opportunities to visit beautiful cities, rich with character and experiences. With this exclusive limited edition range we wanted to capture the essence of some of these great cities, creating a unique, premium gift or collector’s item that would be a memento of a special destination."

Only 1500 bottles of the Johnnie Walker Blue Label Cities Collection, Dubai Edition, have been produced, with each bottle individually numbered.

The limited edition bottling will be available from this month exclusively in travel retail at a recommended price of £167/$258 USD (or local equivalent) for a 1 litre bottle.
 

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