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The
Glenrothes whisky brand is reunited with
The Glenrothes distillery.
After 7 years in the hands of Berry Bros. & Rudd, Britain’s oldest
wine and spirits merchant, The Edrington
Group spirits company have
announced that they have bought back The Glenrothes
Speyside Single Malt Scotch whisky for an undisclosed sum.
The sale will see The Glenrothes brand
reunited with The Glenrothes distillery
and cooperage, which have been owned and
run by Edrington via Highland Distillers
continuously since 1887.
Berry Bros. & Rudd has distributed The
Glenrothes in international markets
since 1995 and purchased the brand from
Highland Distillers in 2010 in a deal
which involved Berry Bros. & Rudd
selling Edrington their Cutty Sark
whisky brand. Since BB&R acquired the
Glenrothes whisky brand it has grown to become a
significant participant in the growing
single malt Scotch whisky market.
Commenting on the sale, Berry Bros. &
Rudd Chief Executive Dan Jago said: "It
has been a great honour to be the
guardians of The Glenrothes brand over
the past seven years. Berry Bros. & Rudd
has nurtured The Glenrothes brand and we
are delighted our distributor and
importer business Fields, Morris & Verdin will continue to distribute The
Glenrothes in the UK.
"Berry Bros. & Rudd has always delighted
in the development and cultivation of
new spirits brands and the sale will
enable us to invest further, developing
our business ambitions in this area."
Paul Ross, managing director of
Edrington’s super premium business unit
added: "We would like to thank Berry
Bros. & Rudd for their excellent
stewardship of The Glenrothes over the
past seven years.
"We are very pleased to be reuniting the
brand with its distillery and we know it
will be an excellent member of
Edrington’s leading family of premium
brands, including The Macallan and
Highland Park. We are very much looking
forward to accelerating the growth of
this award-winning single malt in
international markets."
Berry Bros. & Rudd will continue to
distribute The Glenrothes in the UK.
Edrington and its joint venture
distribution companies already
distribute the brand in several of its
key markets, including Spain, the
Nordics, Asia and travel retail. The
Glenrothes will also now be distributed
by Edrington Americas in the USA, which
is the world’s largest market for
premium spirits. Existing distribution
contracts will transfer to Edrington
with the brand.
The character and quality of the
award-winning single malt will remain
unchanged under the care of Gordon
Motion, Edrington’s master whisky maker,
who has been crafting The Glenrothes
whisky throughout the past seven years.
You will find the current Glenrothes
whisky range available
from
specialist online whisky retailers such
as
Master of
Malt
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