Whisky Focus - Drambuie The Royal Legacy Of 1745 Takes Gold At TFWA Cannes 2009

Drambuie The Royal Legacy Of 1745


22nd October 2009
The Royal Legacy Of 1745 Takes Gold at Cannes

Drambuie is celebrating the highly successful launch of the world’s finest cask infused malt whisky liqueur, The Royal Legacy of 1745, receiving a Gold Medal in the prestigious Drinks International Awards at TFWA Cannes.

Revealed for the first time at the world’s largest travel retail exhibition, The Royal Legacy of 1745 was awarded a Gold Medal for Best Drinks Launch at TFWA Cannes 2009, a category which included strong competition from the likes of Remy Cointreau’s Louis XIII Rare Cask and Nicolas Feuillatte’s Cuvee 225 Rose Champagne.

Celebrating the centenary of the first commercial bottling of Drambuie in Edinburgh in 1909, The Royal Legacy of 1745 is a sublime interpretation of the original royal spirit enjoyed by Bonnie Prince Charlie in 1745.

Miranda Rennie, Marketing Director for Drambuie Liqueur Co. commented: “We are incredibly pleased to have the quality of The Royal Legacy of 1745 recognised in the Drinks International Awards. The endorsement from one of the biggest spirits publications adds great value to the launch communications to both trade and consumers.

“TFWA Cannes has been immensely busy and productive for us and has proved the ideal platform, not only to launch the super premium Royal Legacy of 1745, but also showcase the new innovative design and branding of the original Drambuie bottle.”

The Royal Legacy of 1745 is available exclusively through select international travel retail outlets (70cl & 75cl, 46% ABV, TR RSP of £125/€159/$229).

One of the most established and prestigious awards in the travel retail sector, the Drinks International Awards recognises the best launches, marketing, packaging and retailers in the world of travel retail.

Related Atricle
Also see earlier related article announcing the launch of Drambuie The Royal Legacy of 1745:
Drambuie Launch The Royal Legacy of 1745
 

The Royal Legacy Of 1745 Tasting Notes


Serve: To sip and savour, neat or over ice.

Nose: Soft spice, citrus and toffee notes, balanced with subtle malt whisky oak and vanilla.

Taste: A complex progression, starting silky smooth on the tongue, glowing with the warmth of exotic spices, overlaid with citrus top-notes.

Finish: Finally these flavours entwine, mellow and gently fade – a creation of pure harmony.
 

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