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27th August 2018 |
Gordon &
MacPhail marks 50th anniversary of the
Connoisseurs Choice range with a series
of single malts aged 30 years and above.
 To celebrate the 50th Anniversary of its
‘Connoisseurs Choice’ range,
family-owned whisky creator Gordon &
MacPhail is enhancing the range with a
series of single malts aged 30 years and
above.
George Urquhart, second-generation
member of the Urquhart family that owns
Gordon & MacPhail, first pioneered the
‘Connoisseurs Choice’ range in 1968 at a
time when very few whiskies were bottled
as single malts. Presenting these new
releases as a range effectively invented
a category in a market which, up to
then, had been dominated by blends. In
the late 1960s the ‘Connoisseurs Choice’
range provided a platform for many of
Scotland’s single malt distilleries,
some of which had never before been
released as single malts.
Over the past five decades, almost 100
of Scotland’s distilleries have been
represented across more than 2,000
separate bottlings under the
‘Connoisseurs Choice’ banner,
encompassing the entire spectrum of
single malt flavours and profiles and
featuring spirit from many distilleries
that have been closed for decades.
Today’s range remains true to George
Urquhart’s original vision and
philosophy - the perfect marriage of
liquid and cask to deliver exquisite
whiskies in small batches often from
single casks.
The new series of ‘Connoisseurs Choice’
releases is aged to a minimum of 30
years and features single malts from
distilleries such as Mortlach, Caol Ila
and Linkwood, among others. Available in
decanter-style bottles inside engraved
wooden presentation boxes, each whisky
has been selected for bottling by
Associate Director of Whisky Supply, and
grandson of George, Stuart Urquhart at
its peak, a skill handed down through
four family generations.
The premium expressions are complemented
by 30 further ‘Connoisseurs Choice’
single malts. Matured in Gordon &
MacPhail casks in small batches, all are
non-chill filtered and bottled at
natural colour.
Stephen Rankin, Director of Prestige and
a fourth-generation member of the
Urquhart family, owners of Gordon &
MacPhail said: “We’re proud to be the
curators of Scotland’s liquid library –
the world’s most diverse stock of single
malt whiskies. When my grandfather first
launched ‘Connoisseurs Choice’ in the
1960s he was considered eccentric for
taking such an approach. Today, he is
heralded as one of the industry’s
pioneers having provided whisky lovers
with the opportunity to explore many
whiskies never readily available as
single malts. Our new releases celebrate
this proud heritage, presenting unique
expressions from revered distilleries
that will appeal to a wide range of
tastes around the world.”
Gordon & MacPhail is also releasing
three new expressions in its new
‘Discovery’ range, designed as an ideal
starting point for whisky drinkers to
explore the wide diversity of flavours
that exist within single malt Scotch.
Under the ‘Discovery’ banner, Gordon &
MacPhail groups new expressions in three
distinct colour-coded profiles; ‘Smoky’,
‘Sherry’ and ‘Bourbon’. The latest
releases are from the Ledaig,
Bunnahabhain and Tomatin distilleries.
Prices for the new ‘Connoisseurs Choice’
releases start at approximately £75 RSP,
rising to around £500 for the premium
expressions, dependent on taxes and
import duties. Whiskies in the
‘Discovery’ range retail at £50.
Earlier this year, the 123-year-old,
family-owned company streamlined their
existing portfolio into five new ranges,
with ‘Connoisseurs Choice’ the first to
be relaunched in April 2018,
specifically coinciding with the 50th
Anniversary. The second range to be
launched was ‘Discovery’ in May, with
‘Distillery Labels’ following in July.
‘Private Collection’ will be revealed to
consumers later in the year. The launch
of the next ‘Generations’ release is yet
to be revealed.
You will find the current Gordon & MacPhail portfolio of whisky
including the ‘Connoisseurs Choice’ range available
from specialist online whisky retailers such as The Whisky Exchange
and
Master of
Malt
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