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Benromach
distillery opens its doors for virtual
online tours.
Benromach
distillery has opened its doors to
virtual visitors giving whisky
enthusiasts and those interested in
learning more about the whisky-making
process the opportunity to tour the
Speyside distillery from the comfort of
their home.
They have launched an interactive,
virtual tour using 3D technology to
provide a step-by-step guide to
Benromach’s handmade approach to whisky
making.
In a typical year Benromach would
normally welcome over 15,000 visitors
from 70 countries to its distillery and
visitor centre but had to close its
doors to the public at the beginning of
the coronavirus pandemic earlier this
year.
In a bid to welcome back visitors,
albeit digitally, Benromach has
partnered with Scottish virtual
technology specialists, View360, to
create the immersive tour of its
distillery in Forres, Speyside, which
can be accessed through its website.
Virtually hosted by the Benromach Brand
Home Manager, Susan Colville, the tour
offers visitors the opportunity to learn
about some of the specifics involved in
the crafting of Benromach and how it is
made by hand for genuine character.
Keith Cruickshank, Distillery Manager at
Benromach, commented: "We have always
enjoyed welcoming visitors and whisky
enthusiasts to our distillery to meet
the team and learn first-hand about our
unique, handmade approach to whisky
making.
"For those who are unable to visit in
person now or for whatever reason in the
future, we hope you will enjoy being
able to experience the distillery for
yourselves regardless of where in the
world you are."
Jo Robinson, VisitScotland Regional
Director for Moray Speyside, said:
"Being home to more than half of
Scotland’s malt whisky distilleries,
Speyside is famous for its wonderful
whisky. This makes it the ideal place to
discover more about Scotland’s famous
drink but unfortunately visitors from
around the world have been unable to
experience it for the most part this
year.
"It’s great to see Benromach look at
innovative new ways of welcoming
visitors through its doors, albeit
virtually, and help tell the story of
the craftsmanship that goes into every
dram."
To take the virtual tour visit:
www.benromach.com/tours-tastings/tours
If you want to enjoy a dram of Benromach
while you take a virtual tour you will
find the current Benromach whisky range
available from specialist online whisky retailers such as
The Whisky Exchange,
The Whisky Shop and
Master of
Malt
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