20th December 2013 |
Scottish
Designer of the Year Judy R Clark gives the Ardbeg
sampling team a new look.
Multi-award-winning
Scottish fashion designer Judy R Clark
has unveiled a new range of tweed
clothing for Islay single malt whisky,
Ardbeg.
Judy – who was named Womenswear Designer
of the Year at the Scottish Style Awards
2013 and has commissioned bespoke pieces
for leading global brands – has designed
a collection of clothing which will be
worn by Ardbeg staff worldwide.
The "edgy" collection includes bespoke
waistcoats and shorts for women, and
matching waistcoat and trousers for men,
which have been inspired by Ardbeg.
Ardbeg is revered worldwide as the
peatiest of the Islay malts and Judy has
drawn inspiration from the herringbone
pattern effect of the peat stacks found
on the isle of Islay on the Inner
Hebrides of Scotland, where Ardbeg is
distilled.
She incorporated the design into the
bespoke, proprietary Ardbeg tweed, which
was weaved at the family-run Islay
Woollen Mill established in 1881.
The colours of the beaches, hills, trees
and peat are the tapestry of Islay and
Judy has creatively woven these earthy
tones through her designs.
To enhance the luxury outfits, Judy
added a triple lapel on the waistcoats
to reflect the number of World Whisky of
the Year awards Ardbeg has won. The
brushed gold rivets along the collars
represent Ardbeg’s logo and knotwork.
Judy explains: "Creating a new line with
Ardbeg has been wonderful as the
inspiration from the whisky and location
were endless. From design to the woven
cloth, everything was produced in
Scotland which really reflects Ardbeg’s
almost 200-year heritage on Islay.
"In addition, Ardbeg has always has
always pushed the boundaries of whisky
marketing and I was delighted to be able
to come up with an edgy line that
combines heritage and style in equal
measure."
After graduating from Edinburgh’s Heriot
Watt University in 2006, Judy worked
with legendary fashion designer
Alexander McQueen before going on to
launch her own label.
As well as her most recent award for
Womenswear Designer of the Year, Judy
has also won the prestigious JOLOMO
award for Innovation and Creativity and
the award for 'Best New Designer' at The
Scottish Variety Awards in March 2012.
In addition, she was selected by a panel
of fashion experts at 'Scotland
Re:Designed' to showcase her collections
in New York, Chicago, London and
Glasgow.
Carolyn Sanchez, Ardbeg Brand Manager
explains: "Judy’s beautiful tweed pieces
clearly show how she has been inspired
by Ardbeg’s attitude and its Islay
heritage. Both brands are extremely
innovative in their fields and the
combination of both elements has created
something truly distinctive."
The new range of clothing will be used
as uniforms for Ardbeg trial and
sampling teams around the world at
whisky events. |
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