Whisky Focus - anCnoc Peter Arkle Bricks Edition

anCnoc Unveil Third Limited Edition Peter Arkle Release


22nd May  2013
Once-in-a-lifetime competition launched to celebrate latest anCnoc Limited Edition Peter Arkle release.

anCnoc Highland Single Malt Scotch Whisky has unveiled its third Limited Edition Peter Arkle release.

The striking and distinctive packaging from the New York-based Scottish artist takes its inspiration from the thick, brick walls of anCnoc’s Knockdhu Distillery’s dunnage warehouses.

Internationally-acclaimed illustrator Peter Arkle said:

"I have loved working with anCnoc and am very proud of our latest limited edition. The distillery at Knock is such a great place and I had a fantastic time visiting there. This particular illustration for me really shows a complex thought in a very simple way. On one hand it's just a drawing of the bricks that make up the walls of the distillery and the warehouses with a yellow sign stuck on. But, on the other hand, those bricks are so old and so soaked with the essences of anCnoc –absorbed over the years – that they are not just any old bricks. They are bricks with real character and history. And the sign is there to remind people that anCnoc is not something you can take for granted. One must handle something remarkable with care."

The anCnoc Peter Arkle Bricks edition is non-chill filtered, natural colour and bottled at 46% ABV. The liquid has anCnoc’s signature honey and lemon notes and has a spicy taste with notes of citrus, sherry and dark chocolate.

Strictly limited to only 1000 cases, this Limited Edition will be available online and through specialist retailers in the UK as well as across the globe in the USA, Germany, Russia, Japan, Taiwan and Canada.

Once-in-a-lifetime Competition.

To mark this unique collaboration, anCnoc is offering 10 fans the chance to win a personally illustrated bottle of anCnoc in a Twitter contest. By Tweeting in a picture of how they enjoy their whisky, 10 of the entries will be chosen by Peter and hand-drawn before being transposed onto a label and tube of anCnoc.

Gillian Gibson, Brand Manager for anCnoc, said:

"anCnoc has long had a close relationship with visual art and we are delighted to not only be continuing with this fantastic series with Peter which we are sure will become instant collectors’ items like its predecessors, but that we can also offer truly personalised art with a mighty fine dram with our #youranCnoc campaign."

The campaign, called #youranCnoc, will go live on June 17th when people all over the world will have a single day to Tweet in their perfect way to enjoy a dram of anCnoc – whether that be at the beach, by a roaring fire with a dog or looking at the countryside from their window. One of the 10 winners will be flown to New York to meet Peter and be presented with their personalised bottle. So get your camera out and get snapping away and don't forget to tweet your photo of yourself enjoying your dram of anCnoc on the June 17th.

Peter added:

"I have been so inspired designing for anCnoc and I’m really excited for people to get the chance to be inspired themselves and have their own personal anCnoc moment immortalised onto their very own bottle. It’s such a fun opportunity."

For more information on the anCnoc range or the #youranCnoc campaign please visit www.anCnoc.com
 

anCnoc Peter Arkle Bricks Edition Tasting Notes


Producer's Tasting Notes:

Colour: Light amber.

Nose: Honey and lemon notes are accompanied by apples and sweet vanilla. Touches of leather and orange zest add to the depth.

Taste: Spicy with notes of vibrant citrus, sherry and dark chocolate.

Finish: Long and smooth with notes of oranges and sherry.
 

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