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Johnnie
Walker Gold Label Reserve exclusive
limited edition bottle design launched
in travel retail.
Here is one for the Johnnie Walker
fans amongst you to look out for on your
travels, Johnnie Walker has just
launched a limited edition bottle design
exclusive to travel retail - the Johnnie
Walker Gold Label Reserve Exclusive
Travellers Edition.
Inspired by the spirit of travel and
celebrating shoppers’ own journeys
across continents, this limited edition
bottle design in a striking
gold-coloured, metallic coating has been
embossed with a travel-inspired image of
the world map.
This limited edition bottle design is
aimed at the festive gift market in
travel retail. The smooth taste of
Johnnie Walker Gold Label Reserve
premium Scotch Blended Whisky would
certainly transform any celebratory
moment into something special.
Johnnie Walker tell me the striking
metallic bottle coating serves to
emphasise the super-premium, golden cues
of the liquid: the gold-standard craft
and ‘golden whiskies’ that went into
creating this blend, and the special
moments that this whisky is made to
celebrate.
Johnnie Walker Gold Label Reserve
Exclusive Travellers Edition will be
available for a limited time only from
travel retail outlets worldwide where
Gold Label Reserve is already stocked.
It will be available in time for key
festive occasions such as Christmas, New
Year’s Day and Chinese New Year in
February. The RRP for the 1 litre bottle
will be US $68, £48, €58 or AU $88.
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