Anna Malmhake
CEO Irish Distillers Pernod Ricard toasts Jameson's success.
Jameson Irish Whiskey has reinforced
its position as the world’s No 1 Irish
whiskey with the announcement today that
it has reached the significant landmark
of four million case sales globally.
This figure includes the sale of more
than one million cases in the United
States alone and underlines 23 years of
consecutive growth for the brand.
The announcement reflects recent sales
figures which highlight the success of
Jameson as an Irish export, where it is
sold in over 120 markets. Sales volumes
have increased by +15%, while value has
increased by +18%*. Jameson’s largest
market, the US, is growing at +29% with
49 of the 50 states in double digit
growth. Key markets such as Russia and
South Africa, where Jameson is now the
second biggest international premium
whiskey brand, also enjoyed huge
success.
As one of Ireland’s most successful
exports, Jameson is playing a key role
in the export led recovery of the Irish
economy. The whiskey has been distilled
in Midleton, Co Cork, since 1975 where a
recent €100 million investment was made
by Irish Distillers to expand the
distillery in order to cater for future
growth, as it is now operating at full
capacity. There is an additional €100
million investment in a new maturation
site in Dungourney, Co Cork.
Anna Malmhake, CEO, Irish Distillers
Pernod Ricard commented, "We are
delighted and proud to have reached the
four million cases milestone. To think
in 1988, when Irish Distillers joined
Pernod Ricard, Jameson sold just 466,000
cases globally, with Ireland as its main
market. Since then, Jameson has
witnessed consistent and sustained
investment, with a long-term strategic
outlook based on premiumisation and
innovation coupled with strong and
targeted marketing. The result has been
incredible global success with 50
markets now in double digit growth
worldwide. To have reached the four
million cases milestone, which equates
to over 1.3 billion glasses of Jameson
consumed around the world last year, is
a true reflection of the growing
international success of Jameson, and
the future potential of the company’s
entire Irish Whiskey portfolio.
"I wish to pay particular tribute to
everyone in Irish Distillers from the
distillery in Midleton; the bottling
plant at Fox and Geese in Dublin, our
Visitors Centres and our head office. It
is through the support and dedication of
our employees in the home of Jameson
that this great Irish success story
continues to grow."
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