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17th December 2013 |
Diageo
release new limited edition triple
matured Friends of the Classic Malts
series.
 Diageo have announced a
new series of
limited edition single malt Scotch
Whiskies available exclusively to the
Friends of the Classic Malts.
Five different single malts will be
released at intervals over the next 6
months, throughout UK, Germany and
Switzerland.
This December 2013 sees the first two of
the five limited edition whiskies
released, from Royal Lochnagar and
Talisker. Three more single malts will
be issued between January and June 2014,
more details of these releases will
follow in January.
The one distinctive feature of all the
five malts in this rare and unusual
series is that, in order to develop a
whisky with a distinctive and complex
profile that will intrigue the
discerning connoisseurs among the
Friends of the Classic Malts, they have
been matured in a totally different way
from the familiar Classic Malts
Bottlings – and different also from the
Distillers Editions of the same single
malts.
Triple Matured
All the single malts in these special
Friends’ bottlings have all been triple
matured. Their initial maturation has
been, conventionally, in refill casks.
Next the liquids were transferred to
charred American oak hogsheads,
imparting spicy notes and a touch of
sweet oak. To complete the conversation
between spirit and oak, the whiskies
enjoyed a third maturation in European
Oak refill casks which softened,
mellowed and integrated the aromas and
flavours. Finally the whiskies were
bottled at a generous 48% ABV.
Only a few thousand bottles of each
expression are being produced: no more
than 24,000 bottles are available in
total across the five editions, and via
online retailers and at Distilleries.
"These are truly special whiskies which
we are proud to offer as an exclusive
reward to our loyal members of Friends
of the Classic Malts", said Julien
LeBescond, Diageo’s Senior Brand Manager
for Scotch Single Malts for in Western
Europe. "We greatly value their support
and enthusiasm, and we’re confident that
they will enjoy these exciting and
unique liquids which we asked our master
blenders to prepare just for them."
Limited and exclusive distribution for
Friends
These limited editions are being made
available in selected Western European
markets and via online retailers
exclusively to members of the Friends of
the Classic Malts so a true reward for
loyalty.
In addition, bottles will be available
for purchase by personal visitors to the
relevant distillery – though again, only
to signed-up members of Friends of the
Classic Malts, or to visitors who join
during their visit. Whether purchased
online or at the distillery, the bottles
are priced at £80 and the equivalent in
Euros, and sales are limited to two
bottles per customer.
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